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Business and Marketing Route

Bachelor of Design

Faculty of Arts

Why study Business and Marketing Route?

Why take the Business and Marketing route in Design?

Behind the success of every product, business, and industry are designers working on critical aspects such as advertising, packaging, and product concept and development. The Design program’s Business and Marketing route gives you access to courses in the School of Business, including economics, accounting, marketing, and consumer studies. With an increased understanding of market and consumer behaviors, you will be better able to analyze, interpret, and strategize for success as a designer.

Why get a Bachelor of Design degree?

Why study Design at the University of Alberta?

Designers create innovative solutions for industry and community that shape how our world looks and functions, from information design and environmental signage to the design of medical assistive devices. Our Bachelor of Design degree in the Faculty of Arts, one of the most innovative of its kind in North America, focuses on socially responsible and sustainable design in the areas of Industrial Design and Visual Communication Design. In addition to a specialization, you may choose one of the following program routes: Business and Marketing, Engineering, Computing Science, Social Sciences, Printmaking, or General Route.

Possible Careers

  • Artist
  • Exhibit Designer
  • Game or App Developer
  • Graphic Designer
  • Industrial Designer
  • Museum or Gallery Curator
  • Product Designer
  • Web Designer

Jaymes is a graduate of the Bachelor of Design program and now works for a creative agency in New York.

Admissions Requirements for 2019 - 2020

This information is for students applying directly from high school. Transfer students: see the Calendar

View requirements and cost for:

Required Courses

  • One from the following courses
    • English Language Arts 30-1
  • One from the following subjects (click to see courses)
    • Fine Arts
    • Humanities
    • Languages other than English
    • Math/Sciences
  • Three from the following subjects (click to see courses)
    • Humanities
    • Languages other than English
    • Math/Sciences

Admission Average

Admission is competitive and subject to availability of space.

Canadian students, see Competitive Averages by faculty.
International students, see Competitive Averages and Conversions.

* Only one of Mathematics 30-1 or Mathematics 30-2 can be used for admission.

 
 
  • English Language Proficiency (ELP)  

    Because the U of A wants you to succeed, our admissions policy ensures that all students, regardless of citizenship, have the language skills they need to understand, participate and learn in our classes. The primary language of instruction in our classes, with the exception of those at the Faculte Saint-Jean, is English. For more information on the English Language Proficiency policy refer to the U of A Calendar. Information on writing ELP examinations is also available.

  • Indigenous Applicants  

    At the U of A, we are committed to encouraging Indigenous Students in their work towards a degree. Indigenous students have been under-represented in higher education in Canada, thus our policy is aimed at increasing opportunity, with the goal of our Aboriginal student population being representative of the public we serve. For more information on Admission of Aboriginal Students refer to the U of A Calendar.

Deadline

Fall application: May 1, 2019

March 1st is the deadline to apply for most direct entry programs, but be sure to double-check! For a complete listing of application and document deadlines refer to the University Calendar.

Notes

  • More than one language other than English may be accepted.
  • The Faculty of Arts accepts proficiency in an Aboriginal language recognized in Canada (i.e. Cree, Slavey etc.) to meet a language other than English admission requirement. Proficiency is measure by either a test, administered by the university if such can be arranged, or by boards of examiners appointed by the university. Candidates having passed the required test of an Aboriginal language have their averages calculated on the remaining four matriculation subjects.
  • Two courses from the same second language cannot be used for meeting more than one admission subject requirement
  • A successful portfolio is required for admission to this program. Submit your portfolio to the Department of Art and Design by May 1. Assessment may include an interview. Enquiries regarding the portfolio can be directed to artdes@ualberta.ca or (780)492-5712.
  • Only one Fine Arts Subject may be presented for admission.

For additional information and the most up-to-date admission requirements, please see admission requirements by faculty in the University Calendar.

 

The Office of the Registrar administers over $28 million each year in scholarships, awards, and financial support for undergraduate students, as well as financial and loan advising. Additional scholarships are also available for specific faculties and programs.

Why UAlberta?

The University of Alberta is one of the Top 5 universities in Canada and Top 100 in the world, with state-of-the-art teaching and research facilities, award-winning professors, a diverse and welcoming community, and opportunities for undergraduates you won’t find anywhere else. Come learn, try, solve, create, challenge, master, transform, and change the world.

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